More than 25 years of active and continuous hands-on experience across multiple functional areas of a company: marketing and sales, IT, financial management, team organization, training and leadership, production and industrial management, procurement, project, and program leadership.

Currently, I operate as an operational expert in complex strategic missions, such as business and project turnaround for struggling enterprises.

• Launching new commercial operations
• Business, project, and department restructuring
• Defining growth strategies and executing practical implementation
• Managing overall business performance
• Exit strategies / investment divestment

I support startups, SMEs, and mid-sized companies, as well as various multinational groups (Fortune 500). My expertise spans Swiss local and international companies operating in **B2B2C services**, as well as **industrial manufacturing** and **consumer goods distribution** (FMCG, CPG, foodservice).

My credo: **streamline and simplify** at every level.

I am frequently sought after as a strategic advisory director for business transformation or to take on interim leadership roles (Ad Interim CEO – Interim Marketing Director (CMO) – Interim IT/CTO Director – Interim Operations Director (COO) – Interim PMO / Project Management Director) to lead practical implementation on the ground.

Depending on the mission and specific needs, I also act as a specialized consultant in omni-channel marketing strategy, digital marketing, and social media marketing.